Bad Ideas

Bad idea #4: Roasting Justin Bieber for the brand

We could all learn something from Martha Stewart about how not to play it safe.

Jun 19 •

Bad Idea #3: Using gunshots as song lyrics

The song Paper Planes went triple platinum in 2008 (over 3 million sold) and hit #4 on the US Billboard Hot 100. But there's an untold important story…

Jun 5 •

Bad Idea #2: Making clothes out of toilet seat covers

The first Patagonia fleece was destined to be a toilet seat cover.

May 1

Bad Idea #1: Shipping children in the mail

What weighs under 48 pounds, doesn’t need a seat, and costs just 53 cents to send across the state?

Apr 2 •

#nojs-banner { position: fixed; bottom: 0; left: 0; padding: 16px 16px 16px 32px; width: 100%; box-sizing: border-box; background: red; color: white; font-family: -apple-system, "Segoe UI", Roboto, Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 13px; line-height: 13px; } #nojs-banner a { color: inherit; text-decoration: underline; } This site requires JavaScript to run correctly. Please turn on JavaScript or unblock scripts