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Bad Idea #6: Slow checkout lanes for lonely shoppers
Ever run into a cashier at the grocery store who was a bit too talkative for your taste?
Aug 14
•
Jason Keath
3
July 2025
Bad Idea #5: Waffle House as a disaster index
If Waffle House is closed, consider leaving town.
Jul 22
•
Jason Keath
3
June 2025
Bad Idea #4: Roasting Justin Bieber for the brand
We could all learn something from Martha Stewart about how not to play it safe.
Jun 19
•
Jason Keath
6
1
Bad Idea #3: Using gunshots as song lyrics
The song Paper Planes went triple platinum in 2008 (over 3 million sold) and hit #4 on the US Billboard Hot 100. But there's an untold important story…
Jun 5
•
Jason Keath
1
2
I wrote a book!
My book is officially live.
Jun 3
•
Jason Keath
5
May 2025
Bad Idea #2: Making clothes out of toilet seat covers
The first Patagonia fleece was destined to be a toilet seat cover.
May 1
April 2025
Bad Idea #1: Shipping children in the mail
What weighs under 48 pounds, doesn’t need a seat, and costs just 53 cents to send across the state?
Apr 2
•
Jason Keath
1
1
March 2025
The Creative Feedback Triangle
Plus beta reading news
Mar 18
•
Jason Keath
4
2
October 2024
Creative Edge Report #2
We’re back for round 2 of the CREATIVE EDGE REPORT, built to inspire and fuel your creativity. Each month, I share a curated list of creative examples…
Oct 16, 2024
•
Jason Keath
5
1
How one Netflix show changed a 500 billion dollar industry
(and no, I'm not talking about the streaming wars)
Oct 2, 2024
•
Jason Keath
2
September 2024
Creative Edge Report #1
Stay creative with this monthly breakdown of 20 fresh ideas from social, ads, and art
Sep 18, 2024
•
Jason Keath
6
1
Why is worldbuilding suddenly everywhere?
And How It's Driving Big Shifts in Every Aspect of Our Lives
Sep 5, 2024
•
Jason Keath
3
2
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